Introduction

Welcome to Malaga, a city steeped in history, creativity, and inspiration. Guided by Peter de Kuster, the world-renowned storyteller and creator of The Hero’s Journey and Passion Never Retires, this two-day walking tour will take you on an extraordinary journey. You will explore Malaga’s rich cultural heritage while reflecting on your own story—how to create a life and work you love and never want to retire from. Inspired by heroes of the past and present who embraced their passions until the end of their lives, this tour blends moments of reflection with encounters that ignite your creativity and purpose.

Day 1: The Call to Adventure

Timeline: 9:30 AM – 5:30 PM

• 9:30 AM – Meeting Point at Plaza de la Marina
  Begin your journey with Peter de Kuster at Plaza de la Marina. Reflect on the first stage of the Hero’s Journey: answering the call to adventure. Discuss what drives your passion and purpose as you prepare for the day ahead.
• 10:00 AM – Alcazaba and Roman Theatre
  Explore Malaga’s Alcazaba fortress and Roman Theatre, symbols of resilience and transformation. Reflect on how history shapes stories and how your own story can evolve through challenges.
• 12:00 PM – Malaga Cathedral
  Visit the Cathedral of Malaga, a masterpiece blending architectural styles. Here, consider how creativity can bridge gaps between different eras, cultures, and ideas.
• 1:30 PM – Lunch Break at Plaza del Obispo
  Enjoy local cuisine while discussing the importance of balancing vocation with vacation—a key element of Peter’s philosophy.
• 3:00 PM – Picasso Museum
  Dive into the life of Pablo Picasso, a hero who never retired from his creative pursuits. Reflect on how passion fuels lifelong work.
• 5:30 PM – Evening Reflection at Plaza de la Constitución
  Gather for a group discussion with Peter about finding power in your story and embracing intellectual adventures as you age.

Day 2: Transformation and Return

Timeline: 9:30 AM – 5:00 PM

• 9:30 AM – Meeting Point at Plaza de la Marina
  Begin the day by reflecting on transformation—the pivotal stage in every hero’s journey. What changes are necessary to create a life you love?
• 10:00 AM – Park of Malaga and Pedro Luis Alonso Gardens
  Stroll through these serene landscapes while contemplating how nature inspires creativity and balance in life.
• 11:30 AM – Museo de Malaga
  Learn about Malaga’s artistic heritage and meet inspiring stories of creators who thrived through their work. Consider how legacy plays a role in your own narrative.
• 1:00 PM – Lunch Break at Calle Marqués de Larios
  Discuss over lunch how passion, purpose, portfolio, and power intertwine in shaping a fulfilling life.
• 2:30 PM – Thyssen Museum or Rector’s Office Building (Optional)
  Choose between exploring modern art or historical architecture. Reflect on how diverse perspectives enrich your storytelling.
• 4:00 PM – Final Reflection at Hans-Christian Andersen Statue
  Conclude your journey by revisiting key lessons from the Hero’s Journey model. Share insights with Peter about how this experience has reshaped your vision for life and work.

Conclusion

As your journey ends, take away these vital questions to ponder:

1. What is your quest that wakes you up every morning?
2. How can you integrate passion, purpose, portfolio, and power into your daily life?
3. What legacy do you want to leave behind through your work?
4. How will you balance intellectual adventures with personal fulfillment as you age?

Malaga has shown us that passion never retires—it transforms into a lifelong pursuit of creativity and meaning. Guided by Peter de Kuster, this Hero’s Journey has been not just a tour but an invitation to rewrite your own story. Let Malaga inspire you to live richly, create boldly, and embrace every chapter ahead!

Tour Details:

• Duration: 2 days
• Start Time: 09:30 AM
• End Time: 07:00 PM
• Cost: € 1.095 per person excluding VAT per person and excluding hotel accomodation

You can book this tour by sending Peter an email with details at peter@wearesomeone.nl

Your Tour Guide

Peter de Kuster is the founder of The Heroine’s Journey & Hero’s Journey project,  a storytelling firm which helps creative professionals to create careers and lives based on whatever story is most integral to their lives and careers (values, traits, skills and experiences). Peter’s approach combines in-depth storytelling and marketing expertise, and for over 20 years clients have found it effective with a wide range of creative business issues.

Peter is writer of the series The Heroine’s Journey and Hero’s Journey books, he has an MBA in Marketing,  MBA in Financial Economics and graduated at university in Sociology and Communication Sciences.